The Frequency+ Radio Media Exchange Program aims to amplify radio journalism in Pakistan by empowering radio professionals, particularly in Sindh and Balochistan, with digital broadcasting skills, podcasting techniques, and AI integration to produce radio programs. Designed to enhance the role of radio in public awareness and social change, the program focuses on inclusive storytelling, cultural representation, and digital innovation. By supporting the creation of locally rooted content on critical issues such as education, public health, technology, and sustainability, Frequency+ strengthens the technical capacity of radio journalists, promotes innovation, and amplifies regional voices across evolving media platforms.