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The developments in digital media have changed the journalism industry all around the globe and contributed in journalistic independence, autonomy and sustainability. Considering its impact, the Pakistan Entrepreneurial Journalism Program (PEJP) was launched by Global Neighbourhood for Media Innovation (GNMI) in 2020, to ensure that Pakistani journalist community adheres to the new media canvas in order to keep the press safe in the country. The program caters to the need to promote entrepreneurial journalism and build capacity of journalists in using technology and brand marketing for broadening the scale and number of independent news media outlets in Pakistan. 

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Global Neighborhood for Media Innovation (GNMI) has launched a virtual Media Incubation Center and Accelerator Platform (MICAP) to conduct activities under the second phase of the Pakistan Entrepreneurial Journalism Program.
The courses offered by MICAP are designed to support independent journalism by helping journalists understand digital media, content creation, laws and policies governing cyberspace and accounting. The aim is to provide tips and information on setting up and sustaining independent digital news outlets, in light of the growing pressures on the media industry especially after the covid-19 pandemic.

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