Global Neighborhood for Media Innovation (GNMI) has launched a virtual Media Incubation Center and Accelerator Platform (MICAP) to conduct activities under the Pakistan Entrepreneurial Journalism Program.

The courses offered by MICAP are designed to support independent journalism by helping journalists understand digital media, content creation, laws and policies governing cyberspace and accounting. The aim is to provide tips and information on setting up and sustaining independent digital news outlets, in light of the growing pressures on the media industry especially after the covid-19 pandemic.

MICAP offers online training on:

The courses will contain syllabus, case studies, assignments, worksheets, presentations and videos as well as live sessions where journalists will be connected to experts and industry leaders of each course. These experts will serve as trainers and mentors for the selected journalists.

In the first phase of the Pakistan Entrepreneurial Journalism Program, journalists, digital news content creators, and independent bloggers/vloggers from across Pakistan received a three-day training. 20 best news startup ideas were then incubated by GNMI.

Participants of Phase 2 will attend more advanced and technical training and one-on-one mentorship. This will help them craft their startup ideas into a sustainable business model by understanding their target audience’s needs and building revenue opportunities. 

The inaugural training session at the launch of MICAP was conducted by Director of Teaching, Learning and Assessment at the Craig Newmark Graduate School of Journalism, Jeremy Caplan. Caplan is a journalist who has written on business, culture and technology for Time Magazine before becoming an educator. His focus of teaching is new trends in digital journalism and has been a pioneer in the field of teaching entrepreneurial journalism.

In his 2-hour session, Caplan focused on the changes in the news media ecosystem especially in light of the covid-19 pandemic. He spoke about the various opportunities present in digital journalism and explained different business models to sustain news media startups.